Thursday, March 09, 2017

zulily Fourth Trimester Closet Concierge to Help Women for the First Few Months of Motherhood with Style


zulily  just launched an innovative new concierge service for women embarking on their 4th Trimester (the first few months of motherhood, right after a woman has her baby). Women wanting fashion-solutions during this sometimes difficult to navigate time-period can chat in for real-time advice from our maternity buyers/experts via Facebook Messenger.
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The Fourth Trimester Closet Concierge provides a personalized service to help new moms navigate their biggest style hurdles to help them look and feel great during this time of transition. Throughout the month of March, new moms can connect with zulily's maternity team of experts aka Baby-Friendly Fashion Squad (BFFs) by messaging zulily directly in Facebook Messenger using the #BFFs hashtag or by visiting the zulily Facebook page for more details. zulily's BFFs will respond to moms through Facebook Messenger Monday through Friday from 7:00 p.m. – 8:00 p.m. EST.


The zulily team of experts share fourth trimester fashion tips below and the full list can be found here:

Streamlined silhouettes - It's common to want to hide behind bulky clothing when a body is changing after a baby is born. Avoid chunky fabric, big prints, and super shiny styles as these can give the illusion of a bulkier frame. Instead, stick to solids and dark colored tops and dresses.

Functional nursing apparel (if needed) – Make sure to select products that are easy to care for and comfortable to wear. For moms who chose to nurse or pump, aim to have a few staple bra options during this time, as your bust size will most-likely fluctuate. Surplice tops, nursing tanks and tops are great options since these garments make it easier to breastfeed in public or pump while you're back in your busy routine.
Shapewear – Consider investing in compression garments such as tank tops, seamless camisoles and leggings since these streamline your figure. 

For example, the Belly Bandit (a top selling item on zulily) helps support a post-baby belly, waist and hips, allowing moms to feel confident as they work at their own pace to get back into their pre-pregnancy clothing.

Adjustable apparel styles – Look for styles such as wrap dresses and tops, which are closet essentials, and flattering for most body types. As a new mom's body continues to change, these garments can easily be adjusted.

For the month of March, head to Facebook.com/zulily to take advantage of the Fourth Trimester Closet Concierge and discover great fashion finds by visiting zulily.com.

#spon 

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