Thursday, July 23, 2015

U.S. Cellular’s Big Country Program #USCCBigCountry

 U.S. Cellular’s has a new five-part digital series, “Big Country”, that gives five U.S. Cellular customers the opportunity to enjoy a once-in-a-lifetime travel experience with award-winning television personality, chef and food writer Andrew Zimmern. There is also an exciting opportunity for you and your readers to nominate a U.S. Cellular customer to star in the fifth episode and travel to a new destination with Zimmern.


U.S. Cellular delivers national coverage from coast to coast to the middle of anywhere across this Big Country.

Millions of Americans have never traveled or never left the state they grew up in. Many have dreamed of taking a special trip, but lacked the time or opportunity to do so. 

In fact, a recent travel survey conducted by U.S. Cellular found that about one in three Americans (30 percent) have never traveled across the country. 

“Results are from an online survey of 3,562 nationally-representative smart phone owners conducted by Ipsos Marketing on behalf of U.S. Cellular. The survey was conducted from Jun 18-25, 2015.”



This summer, U.S. Cellular, a wireless carrier offering national network coverage, is teaming up with award-winning television personality, chef and food writer, Andrew Zimmern, to premiere “Big Country,” a five-episode digital series where the mobile carrier and Zimmern find deserving customers from across the U.S. and take them to places they’ve always wanted to visit, including New York City, Portland, Maine, Bend, Ore. and San Francisco.

“Big Country” will air beginning July 20 online at www.USCellular.com/BigCountry, as well as on uLive.com, FoodNetwork.com and TravelChannel.com. Edited vignettes will air on Food Network and Travel Channel.

U.S. Cellular developed the series with Scripps Networks Interactive and Zimmern to allow customers to experience amazing sights and tastes around the country, all while staying connected to their family and friends back home through U.S. Cellular’s nationwide coverage.

The series features U.S. Cellular customers who have lacked the time and opportunity to travel far from home. Participants were selected via nominations from friends and family encouraging them to enjoy the travel experience. Their stories include overcoming the fear of flying and seeing the New York City skyline via a helicopter tour.

U.S. Cellular is searching for one more hopeful explorer to star in the fifth and final

episode of “Big Country.” You can apply or nominate others HERE, now until August 10 for the opportunity to travel with Andrew Zimmern, backed by U.S. Cellular’s nationwide wireless coverage. This opportunity is only opened for U.S. Cellular customers.

Sharing experiences and keeping connected with family and friends are key themes in “Big Country,” and results from U.S. Cellular’s travel survey reveal some interesting facts supporting those themes. Additional travel statistics to consider along with the disclaimer above:

For example, during travel Americans agree that it is important they can reach others (75 percent) and others can reach them (74 percent).

While they do not travel as much, women and younger Americans (18-34) are the most concerned about staying in touch with others while traveling and sharing images with others.

The top choice for what is enjoyed most during travel is seeing new places (37 percent).

Once they see new places, Americans love to share them with friends and family. Most (81 percent) share photos of their vacations, with Facebook (57 percent) serving as the top place to post.

Find out more:

USCellular.com/BigCountry

Foodnetwork.com/BigCountry

TravelChannel.com/BigCountry

#spon #ad 

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